clear thinking in a complex world...
Chris Peach Chris Peach +44 (0) 1962 835407

3 for 2? 20% off? BOGOF? Which is best?

Promotions can play a vital role in boosting volumes or driving reappraisal of your brand on shelf, but which promotion is right for your brand?

Marketing Sciences PROMOMASTER offers a complete research approach, testing price reductions, BOGOFs, on-pack competitions and many more.

We also believe a good promotion isn’t just about driving volumes and so we assess each one in terms of behaviour, profile, image and understanding.

We combine a core question set and normative data with the flexibility to cater for the unique needs of your study.

Whether you are pre-testing new ideas, evaluating a recent promotion or tracking the build-up and wear out of individual promotions over time, PROMOMASTER can help you.

+44 (0) 1962 842211