Working in partnership with our clients to answer questions such as...

Talking to businesses

Most of the types of research in which Marketing Sciences specialises are as relevant to business markets as they are to consumer clients. Our particular areas of expertise are:

• Development of new products and services
• Customer satisfaction monitoring
• Corporate image tracking
• Usage and attitude studies, market segmentation and market modelling studies
• Development of advertising and other promotional materials
• Evaluation of effectiveness of advertising and direct marketing activity

Our major activities extend across markets as diverse as communications, financial services, office products, parcels delivery, commercial vehicles and the licensed trade.

For more information please contact Keith Bates or Nigel Hufton